Target Audience Template
Create A Detailed Understanding of Your Consumer Base
Visually collect user data and gather insights of your target market and improve your product.
- Create representations of potential customer bases and understand their behavior
- Collaborate with your team to develop rich, nuanced audience template
- Connect to broader goals and make decisions with customers needs at the center
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Collect Relevant Audience Information
Visual canvas to represent multiple facets of customer behavior.
Multiple templates to get you started and visually depict audience profiles in easy-to-understand representations.
Import images files, docs and attachments to add context to your target audience template.
Customized styling and formatting options to create unique audience profiles and identify new possibilities.
Conduct a Multivariate Analysis
In-built video conferencing to have discussions with multiple stakeholders, get inputs and fill and create multiple audience segments.
Real-time cursors for any number of participants. Collaborate with teams on a shared canvas.
Comment with context, have discussions and follow-ups. Async!
Transform Insights Into Action
Advanced linking capabilities to link to other workspaces - link to empathy maps, journey maps and more to develop a holistic understanding of user behavior.
Bring data from any source to visualize on the canvas - augment your target audience template with real-world data to develop a deeper understanding.
Assign tasks, roles, and action items straight from the canvas to transform customer understanding into meaningful products.
What Is a Target Audience Template?
The target audience template is a tool to help you understand your user base better. Use this tool to answer questions like who is interested in your company or service? What types of people might buy your product? How can you market to them effectively?
How to Use the Target Audience Template?
- Begin by opening a Creately workspace and selecting a target audience template, you can invite multiple stakeholders to the same canvas to conduct a detailed analysis.
- List down the demographic data of your audience. This includes age, gender, income, education level, marital status, and occupation.
- Next, identify all the location data you have about your audience. By defining your audience by location, you can be sure to target those areas specifically. Pinpoint your target audience by neighborhood, city, state, country, or region.
- Collect psychographic data which include attitudes, opinions, interests, and activities. These are more qualitative factors and could require surveys in order to collect this information.
- From the above information, you will have a good understanding of your potential target audience. You can use the information to test your audience by identifying a person in a group that meets the above criteria and testing their response to your product.